The Zwicky box, named after prolific scientist Fritz Zwicky who invented it, has the incredible ability to generate unique solutions to complex problems. The process consists in taking a problem, breaking it down into categories, adding various values into each category, and linking the values together to create unique combinations. Here is an example:
Not sure where to start with building your own Zwicky box? Read our step-by-step guide here and download our Zwicky box template below.