Escape the Algorithm
Your brain is great at creating connections when you support it with active content consumption and the right balance of creative input and creative output.
brainstorming
The Science of Brainstorming: How to Effectively Generate New Ideas
Many people believe that creativity is a natural gift that only a select few are born with and that it cannot be taught or learnt. This could not be further from the truth. Yes, creativity is innate in the sense that we are all born with it. But, as we grow up, most of us … Read More
Systematic inventive thinking: the power of thinking inside the box
When talking about creativity, many people will tell you: “Think outside the box!” The catchphrase is so common in management consulting and business environments, it has become a bit of a cliché. What if innovation could be fostered by thinking inside the box instead? That’s what Systematic Inventive Thinking (SIT) aims to achieve. The history … Read More
Beyond facts: divergent thinking
When trying to solve a problem, we often tend to look for useful facts that may guide us to the “correct” answer. This type of thinking—called convergent thinking—works great when the problem we want to solve is clear and requires a reasonable solution. But for bigger, more complex problems, convergent thinking may be too limited. … Read More
The science of mind mapping: a visual way to make sense of the world
Have you ever struggled to put your thoughts on paper and create connections between concepts? Mind mapping is one of the most effective ways to capture and connect various thoughts. A mind map is a visual diagram that helps you connect information around a central concept. You start from the centre, and then use branches … Read More
Combinational creativity: the myth of originality
Creative people are often seen as a rarity: smart, curious, and able to look at the world with fresh eyes. A common misconception is that creativity cannot be cultivated, and that instead some lucky people have an innate sense of creativity. But this assumption is wrong. According to classical psychology research, there are three main … Read More