Creative Problem Solving: from complex challenge to innovative solution

Even if you usually excel at finding solutions, there will be times when it seems that there’s no obvious answer to a problem. It could be that you’re facing a unique challenge that you’ve never needed to overcome before. You could feel overwhelmed because of a new context in which everything seems to be foreign, … Read More

How to increase your creativity by cultivating creative self-efficacy

Do you think of yourself as someone who is not creative? Creative work can be challenging, and many people lack confidence in their own ability. Psychologists have reported that being unsure, anxious or defeatist about your creative potential can become a self-fulfilling prophecy that hinders your performance. Creative self-efficacy is the internal belief that you … Read More

The art and science of abstract thinking

What is something we only become capable of doing after age eleven, that helps us solve complex problems and write poetry, but needs to be yielded carefully? That’s abstract thinking, a powerful tool for creativity and innovation which anyone can learn how to use better. The difference between concrete and abstract thinking Concrete thinking is … Read More

The Zwicky box: a powerful method for problem solving and creativity

Whether you are trying to create an online course or write an article, it can be hard to generate good ideas. Whenever you feel stuck, it can be helpful to boost your creativity with a systematic approach. The Zwicky box is a simple and effective way to create many unique ideas by breaking the problem … Read More

Functional fixedness: when we stick to what we know

Surely, a knife is made for cutting things. And you can only use a cotton swab to clean your ears — right? Functional fixedness is a form of cognitive bias which makes us automatically narrow down the function of each tool. Although functional fixedness offers great mental shortcuts, it can present barriers to working to … Read More

The creative brain: three ways to cultivate your creative thinking

Creativity is everywhere around us — in the random colors of an artist’s painting, the verses of profound poetry, or an inspiring sculpture crafted from muddy clay. However, being creative is not just related to the arts, and artists are not the only custodians of creativity. Solving challenging problems, coming up with new technology, finding … Read More

The science of eureka moments

A eureka moment is that magical epiphany when the solution to a problem seems to appear out of nowhere. Also known as an “Aha!” moment, little beats the sudden clarity you feel at solving a puzzle or finally understanding a previously unfathomable concept. Eureka moments can lead to creative discoveries, the triumphant completion of a … Read More

Jootsing: the art of jumping out of the system

“Constraints breed creativity” is such a popular principle, it has become a design trope. Think outside the box, they say. Rather than just thinking outside the box, “jootsing” is about destroying the box or completely ignoring its existence. The term was coined by Douglas Hofstadter, an American scholar of cognitive science, physics, and comparative literature. … Read More

Idea evaluation: the other side of the creativity coin

Ideation is often thought to be mostly about idea generation. However, the process of developing ideas doesn’t stop there: it’s followed by an evaluation phase. Balancing idea generation with idea evaluation is crucial to the creative process. “Within the field of creativity, idea generation in general and the usefulness of idea generation methods has received … Read More